Panic if your optimization

Have you noticed your website slipping in the Google rankings over the past few months for keywords that previously scored high? Join the club and welcome to The Google Dance. The Google Dance is a phrase that was coined to explain the new search engine algorithms that Google puts into play on...

han that, SEO takes much time before effecting your listing positions and this timeframe may range somewhere from week to several months, so don't panic if your optimization efforts haven't resulted in Google #1 position by tomorrow morning. Structure Let's start from drawing a scheme of y...

As a website owner, getting your site listed and placing well in the search engines can turn into a full time job. Search engine optimization is the process of altering your site so it appears in the top listings of the major search engines. You can hire someone to do it for you and pay out th...

You know that getting a high page ranking in one of the top search engines should be the first priority of your marketing plan. Although not as significant as they once were, meta tags are still an important aspect of search engine optimization. This article discusses ways that you should u...

I see people daily preaching about how web site owners need to pay upwards of $7,500.00 or more for a marketing consultant who also practices search engine optimization. The reason given for this is that any SEO can get you top rankings, but that will not help you sell your products. They pr...

According to a recent study by Jupiter Media Matrix over 55% of all Internet purchases begin with a search engine. But 93% of these consumers did not look past the first two pages of the search results. In other words, if you are not listed in the first two pages of the search results, then you ...

Defining Meta Tags is much easier than explaining how they are used, and by which engines. The reason is very few engines clearly lay out what they do and do not look at, and how much emphasis they put on any one factor. So, we'll start with the easy part Meta Tags are lines of HTML code embed...

Website owners: do you know how many links are out there on the Internet, pointing back to your site? If you're interested in getting free search engine placement for your site, you ought to know. An easy way to find out is to download the Alexa toolbar from http://www.alexa.com. One of it...

What are pay per click engines? Pay per click engines as the name suggests, webmasters have to pay a fee for each click coming from search engine results. Depending on how much the person bids for a keyword over his competitor his website will be positioned in the search engine results. Ho...

I suppose the real reason for a local small business to have a website at all is to provide information for the local market, generate leads from local shoppers. Up until now too many small businesses have created websites more like monuments to their company name. If someone knew the name of the co...

Google's recent November changes to its algorithm, now known as the "Florida Update, have left many site owners in a quandary. Many who were enjoying top placements, have lost their spots, and apparently, for no real reason. Now keep in mind, that periodic algorithmic changes are a normal an...

Like many other useful toolbars out there so is the Google Toolbar. I consider this toolbar a must have for any serious search engine optimizer and anyone who searches the internet on a regular basis. Here's why… The Google Toolbar has grown significantly in features since inception. It now f...

After Google latest update nicknamed "Florida", many webmasters discovered that their traffic plummeted. What happened? More importantly what can you do about it? And what will Google do next? What happened was that Google made an algorithm change on how they rate web pages. Every tim...

If you don't create a successful strategy for marketing your web site, you can't build a profitable online business. It's therefore imperative to drive thousands of visitors to your web site, then convert them to paying customers. How do you accomplish this? Use several marketing strategies...

How do you know when it's time to update your site? We've come up with this five minute website makeover quiz to help you determine the answer. Score each question from 0 to 3, add up the total-- then see our recommendations at the end. 1. Does your site have up-to-date content focused on y...

Keywords and META tags can dramatically improve your search-engine ranking. Your prospects use keywords and key phrases to find you in the search engines. They give your web pages a chance to come up in the search results when your prospects type in words into a search engine that match the keyw...

Source code optimization. {title}...{/title} This tag is to be a winner. This is a primary spot to include our keywords for SE spiders, bots or crawlers ("spider" hereafter). {title} tags are the best "dainty dish" for SE spiders. They eat them as cakes, so make title tags to be tasty for ...

I frequent a number of search engine optimization forums on a daily basis and the one thing I see more of than anything else are optimizers who will quickly tell you that this method is evil, or that method is spam, or this other method is cross- linking. The search engines each have their ow...

I'm sure that everyone knows that the travel sector is one of the most competitive online. There are literally thousands of sites and the search engine rankings appear to be controlled by the big corporate travel sites. So where does that leave a small travel business on the internet? Well, the...

Dynamic content is delivered to the Web browser in a different form than it exists on the server, while static content is stored on the Web server in the same format that is delivered to the Web browser. Dynamic site pages are generated from a database ³on the fly² as users request them. You c...