Mailing lists and spam

How many visitors to your site *ever* return? Not as many as you would like, I bet! The thing is, it's a lot easier and less time-consuming to promote your site to people who have *already* visited. So how do you do that? Well, you could: - Ask people to bookmark your site; - Get peopl...

There are hundreds, if not thousands, of hosting companies out there. They come in all price ranges, and with all kinds of bells and whistles. Here are some things you may want to look for in a hosting company, especially if your website is part of your overall marketing plan to sell products or...

What every small business operator always lacks is time. Sometimes lack of time leads to inefficiency, what in its turn, leads to business failure even if you have plenty of financial resources. That is why there are so many programs designed to automate every business step starting from sign...

1. Start a content driven site. Slashdot, Ars Technica, and PlanetSourceCode are all great examples of sites that do not explicitly sell products or services, but make money anyway. They are all about a certain subject that the authors are familiar with. The authors, although they might not g...

I frequent a number of search engine optimization forums on a daily basis and the one thing I see more of than anything else are optimizers who will quickly tell you that this method is evil, or that method is spam, or this other method is cross- linking. The search engines each have their ow...

Over 31 million domain names have been registered worldwide, with 10,000 names reportedly being registered each day. Out of all this competition, how do you make sure that your web site is one of the successful ones? The good news is if you're building or running a business on the Internet to...

It's tempting. There are so many companies offering cut-rate hosting - loaded with astounding post-futuristic techno-gizmo features ! - that it just makes sense to save a few dollars, right? Think again. First, consider how much you would be saving. If you run a business site, saving $5, $10 ...

One of the most common needs of online business owners is traffic. Without traffic, your web site barely exists, and is unlikely to make any profit whatsoever. With traffic, you stand a much greater chance of success - but not just any traffic. As the owner of a network of web sites receiving...

You are not only a Web Consultant, Internet Entrepreneur, or Web Business Owner; you're also an Internet user. Since you are reading this article, you have already achieved a certain level of Web sophistication. It is vitally important that when you make decisions regarding a website, an Inte...

Fact - Google is the biggest search engine now with more than 200 million searches PER DAY. Suffice to say you're losing out big time if your websites are not listed in Google. Of course your web pages must be indexed by them in the first place to guarantee any rankings. Note you'll not ...

It was bound to reach this point, and now I've firmly put my foot down as of this past week and have begun to tell all potential future link partners I won't "swap links." I will link, but I will not "swap links" with anyone now. I require content in the form of articles, press releases and n...

Most Internet marketing methods are risky and many will not have any affect on traffic to a web site. Some online marketers will sell you anything from banner impressions, to mass email campaigns (spam), to popup ads. All these marketing tools can work, but they are also extremely risky. Some pe...

No matter if you call it "Really Simple Syndication" or "Rich Site Summary," RSS is definitely all the rage right now online. With email filtering, IP blocking and the newest "Can Spam Act," everyone's scampering for a better way to get their messages across to their subscribers. With RSS, t...

Defining Meta Tags is much easier than explaining how they are used, and by which engines. The reason is very few engines clearly lay out what they do and do not look at, and how much emphasis they put on any one factor. So, we'll start with the easy part Meta Tags are lines of HTML code embed...

Did you know that over 580 million people worldwide now have access to the Internet? That's a lot of potential customers, yet most webmasters still have trouble even getting a few hundred visitors a month. Do you want to know a few secrets that will explode your Internet business into the str...

Are you ready for a web site? Not sure what to look for? Use this article to help you determine the best hosting company for your site. Growth Is this a company you can grow with vs. having to change companies when you outgrow the service? Customer Service Many people start with a lost co...

The purpose of analyzing your web site statistics is to look for trends and to research the success level of your marketing campaigns. The numbers themselves can be misleading, as statistical packages count "hits" in different ways. If someone visits a page on your site doesn't mean that they r...

I'll have to admit that I didn't believe all the hype about Google Adwords for the longest time. Then I caught myself clicking on some of the Adwords ads instead of the search results. That made me think. Five bucks. What's five bucks? Lunch at McDonalds. I could skip that for a day. So I surfe...

1. Generate Targeted Traffic from Online Discussion Forums. Online discussion forums provide an excellent way to promote your website without paying any money. Nowadays, you don't even have to lurk around before you begin to post. Just browse the messages and you can start posting. There are b...

The Internet is a relatively new medium. What works for you in your printed offline brochures and advertising materials may or may not work on your web page. If you have already invested either time or money or both in your website you should carefully scrutinize the written words on your pages ...