Keep testing

The headline read, "A funny thing happens when you don't promote your website... NOTHING." Experience has taught me that that's a fairly accurate statement. If you are not promoting your website, you're not building your web business. However, there is one thing you need to focus on MORE than...

If you're like most Web site owners, you're constantly looking for ways to attract quality traffic without it costing you advertising dollars you can't afford. One major problem is the continually increasing pay-per-click bids, making it impossible for the "little guy" to compete. Are there a...

r job of testing never ends. It's what we call maintenance. 80% of life is maintenance! Just experimenting with these tests will bring more sales. Keep testing to know what your potential buyers really want....

Have you noticed your website slipping in the Google rankings over the past few months for keywords that previously scored high? Join the club and welcome to The Google Dance. The Google Dance is a phrase that was coined to explain the new search engine algorithms that Google puts into play on...

You know the scenario. You get an occasional click from Google for a certain keyword. You go to find out why you aren’t getting more clicks, and you find out that you’re ranked in the 30's, 50's, or heaven forbid, the 300's. “Great”, you think, “I finally get ranked for a good keyword and it’s a wor...

Using PPCs (pay-per-click engines) to get visitors to your web site can be a very effective way to drive traffic to your web site and increase your profits. If you do it right, the profits you receive will far out-weigh the costs. But if you do it wrong, you can end up spending a lot of mone...

1. Start a content driven site. Slashdot, Ars Technica, and PlanetSourceCode are all great examples of sites that do not explicitly sell products or services, but make money anyway. They are all about a certain subject that the authors are familiar with. The authors, although they might not g...

The world has seen the emergence of a new style of journalism, based on a 'raw feed' directly from the source. And the common notion that surrounds the emergence of serving 'raw feed' is that the journalists testing the new waters are bound to wreak havoc on institutionalized media. Also a popu...

Why would you want to earn a few cents or dollars per click from displaying Google AdSense ads on your web site? Can you really make good money from this source of revenue? Well, multiply those clicks for every page on your web site and you will build a monthly residual income with very little ...

What every small business operator always lacks is time. Sometimes lack of time leads to inefficiency, what in its turn, leads to business failure even if you have plenty of financial resources. That is why there are so many programs designed to automate every business step starting from sign...

I'll have to admit that I didn't believe all the hype about Google Adwords for the longest time. Then I caught myself clicking on some of the Adwords ads instead of the search results. That made me think. Five bucks. What's five bucks? Lunch at McDonalds. I could skip that for a day. So I surfe...