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In every myth there is an element of truth. Read the sections below to discover the grain of truth in all of these Internet marketing myths. Myth #1: Internet Marketing is EASY This is probably the biggest myth of all, and let me tell you Internet marketing takes time, effort not mention m...

One of the common issues that marketers face when using Google Adwords, is that the use of popups on the target page for their ad is not permitted. Many Adwords advertisers just completely remove popups from their web site, which can not only significantly damage the profitability that results ...

Choosing a domain name can be daunting. Research the subject (after all, you're the type of marketer who researches, right?) and you'll be hit with a landslide of opinions, most contradictory. There are, however, two points that everyone agrees on: Pick your domain before you launch your busi...

You know the scenario. You get an occasional click from Google for a certain keyword. You go to find out why you aren’t getting more clicks, and you find out that you’re ranked in the 30's, 50's, or heaven forbid, the 300's. “Great”, you think, “I finally get ranked for a good keyword and it’s a wor...

Any new website venture online will include a domain name. Sometimes the domain is purchased from a domain broker - someone who specializes in reselling domain names. The majority of the time, however, it will be registered through a domain registrar. No matter how it is purchased, in all cases,...

"Avoid Turning Off Your Customers" Since the average web surfer will, only wait 8 seconds for your web page to download (or appear in their browser) it is important to have small file sizes on your web pages so, they download quickly. Most usability experts (persons who study how people like ...

The days of free search engine traffic are over! (And the reign of cheap search engine traffic has begun!) Okay, that may not be quite the case *yet*, but you really do have to work hard (or pay someone to work hard), to even get close to guaranteeing a top 10 position on search engines lik...

I frequent a number of search engine optimization forums on a daily basis and the one thing I see more of than anything else are optimizers who will quickly tell you that this method is evil, or that method is spam, or this other method is cross- linking. The search engines each have their ow...

I see people daily preaching about how web site owners need to pay upwards of $7,500.00 or more for a marketing consultant who also practices search engine optimization. The reason given for this is that any SEO can get you top rankings, but that will not help you sell your products. They pr...

Most links pages are defective! The worst ones can have nine near fatal flaws. How does yours stack up? As a veteran link exchanger I’ve spent countless hours in front of my monitor. Like a Vegas slots player hoping to hit the jackpot, err, I meant to say looking for prime candidates. So ...

Just before the close of business on Wednesday, Google announced that it will be launching Gmail, its new free e-mail service set to offer 1000 megabytes of free space to its users. This announcement comes after a flurry of changes at Google, all of which are geared to securing their place as the d...

You spent a ton of time getting your website just right for Google. And now your site has sunk to the very bottom of the results for several key phrases. Your traffic has plunged, and, worse, so have your profits. Sure, you know now you shouldn't have relied so heavily on one source of websit...

When tracking how well you’re doing against competitors in Google are you winning, losing or just holding your own? Don’t know? Doesn’t surprise me. Most have no clue if they’re winning the Google rankings battle much less the war. Which is a shame since keeping score is so simple. Here’s a...

"Free Autoresponders!" It sounds to good to be true. But is this the right option for You and Your Home Business? There are three sources of free Autoresponders that might be considered when you work at home : [1] Autoresponders offered by your web host [2] Services like Sendfree a...

In part1 of this article I covered defining the purpose of your website and planning it on paper. In this second part I will cover designing the page elements of your site. The look and feel of a site is very important, and it must convey what your site is about. A site for an artist would ...

Repetition is the key to getting your adverts and promotion efforts noticed but when does repetition become over saturation which inevitably leads to boredom? Boredom and apathy. This is one of the biggest challenges you'll face when promoting your site in the hit exchanges. So how do you cut t...

A Brief Introduction To Link Popularity As webmasters research various ways to get more traffic to their site one method that is gaining more and more publicity is Link Popularity. Link Popularity is the number of links that point to your website as measured by the search engines. In theory if y...

Hosting of web sites has essentially become a commodity. There is very little distinguishing one hosting company from the next. Core plans and features are the same and price is no longer a true determining feature. In fact, choosing a host based on the cheapest price can be more expensive in t...

The votes are in and everyone agrees to the fact... I knew no one was really willing, just because someone has developed that doesn't mean that we have to use it! All the experts finally agreed on the fact that one shouldn't get overwhelmed using HTML Code Encryptors. In recent times ther...

I suppose the real reason for a local small business to have a website at all is to provide information for the local market, generate leads from local shoppers. Up until now too many small businesses have created websites more like monuments to their company name. If someone knew the name of the co...