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No matter if you call it "Really Simple Syndication" or "Rich Site Summary," RSS is definitely all the rage right now online. With email filtering, IP blocking and the newest "Can Spam Act," everyone's scampering for a better way to get their messages across to their subscribers. With RSS, t...

Do you have marketing objectives for your Web site? With objectives to help overcome your main online challenges you can work smarter, not harder. Think of your Web site objective as the "big picture". It is the basis for a marketing plan and, in general terms, answers the questions: "How ...

Does your website make you money? My website does. I've built several successful websites, actually, and this 2-part article shows the steps I take when creating a profitable website. I can't guarantee *your* success, obviously, but the article's based on the checklist I use to create my...

SEO or search engine optimization strategy now becomes widely popular among online business operators. Nothing strange about it as it allows to substantially increase your gross income, as a result of growing traffic or visitors flow. That is why one point should be stressed out - your busine...

Hosting of web sites has essentially become a commodity. There is very little distinguishing one hosting company from the next. Core plans and features are the same and price is no longer a true determining feature. In fact, choosing a host based on the cheapest price can be more expensive in t...

I'm sure that everyone knows that the travel sector is one of the most competitive online. There are literally thousands of sites and the search engine rankings appear to be controlled by the big corporate travel sites. So where does that leave a small travel business on the internet? Well, the...

An ongoing challenge for webmasters today is to provide fresh content that gives visitors a reason to return to their site. Unless you have a full-time staff dedicated to creating regular content, the time involved can be crippling. Wouldn't it be great if someone else would write timely, rel...

Most links pages are defective! The worst ones can have nine near fatal flaws. How does yours stack up? As a veteran link exchanger I’ve spent countless hours in front of my monitor. Like a Vegas slots player hoping to hit the jackpot, err, I meant to say looking for prime candidates. So ...

This article shows how to setup your domain and explains DNS, Nameservers, IP Address, Forwarding, domain registration and trouble shooting. Introduction and scope Almost Everyone who knows about the internet knows what a domain name is. It is what identifies a unique website or email server....

Most Internet marketing methods are risky and many will not have any affect on traffic to a web site. Some online marketers will sell you anything from banner impressions, to mass email campaigns (spam), to popup ads. All these marketing tools can work, but they are also extremely risky. Some pe...

There are hundreds, if not thousands, of hosting companies out there. They come in all price ranges, and with all kinds of bells and whistles. Here are some things you may want to look for in a hosting company, especially if your website is part of your overall marketing plan to sell products or...

It's tempting. There are so many companies offering cut-rate hosting - loaded with astounding post-futuristic techno-gizmo features ! - that it just makes sense to save a few dollars, right? Think again. First, consider how much you would be saving. If you run a business site, saving $5, $10 ...

1. Start a content driven site. Slashdot, Ars Technica, and PlanetSourceCode are all great examples of sites that do not explicitly sell products or services, but make money anyway. They are all about a certain subject that the authors are familiar with. The authors, although they might not g...

Why would you want to earn a few cents or dollars per click from displaying Google AdSense ads on your web site? Can you really make good money from this source of revenue? Well, multiply those clicks for every page on your web site and you will build a monthly residual income with very little ...

How many visitors to your site *ever* return? Not as many as you would like, I bet! The thing is, it's a lot easier and less time-consuming to promote your site to people who have *already* visited. So how do you do that? Well, you could: - Ask people to bookmark your site; - Get peopl...

Submitting your web site to the search engine directories will give you a great boost in traffic. A listing in a large search engine directory like ODP (Open Directory Project) enables your web site to get indexed for free by the major search engines such as AskJeeves, AOLSearch, Google, and Lyc...

Pay-per-click (PPC) search engines are a highly effective and inexpensive way to attract targeted traffic to your web site. With the most popular PPC search engines (www.overture.com and www.adwords.google.com) you can often buy this search engine traffic for 10 cents or 5 cents per click. It is...

Are you ready for a web site? Not sure what to look for? Use this article to help you determine the best hosting company for your site. Growth Is this a company you can grow with vs. having to change companies when you outgrow the service? Customer Service Many people start with a lost co...

Is your website listed on search engines? When people search for you, does your site show up on page 1 or page 20 of the search engine results? Optimizing your site to get it ranked highly on the search engines can be a complicated subject. To simplify things, it's helpful to first understand...

The recent shakeup in Google's search results, which set the SEO (search engine optimization) community buzzing and saw tens of thousands of webmasters watch their site ranking plummet, was in many ways inevitable. Almost all SEO companies and most savvy webmasters had a fairly good handle on wh...