5 dispatch confirms that Google

vil (Ref: Article *How good is Google?*, The Economist, Nov 1, 2003), Google needs more than ever to clean up its stable [Bloomberg.com in its Jan 5 dispatch confirms that Google has appointed Morgan Stanley and Goldman Sachs to manage its IPO]. Bringing relevance in search results is therefore ...

Fact - Google is the biggest search engine now with more than 200 million searches PER DAY. Suffice to say you're losing out big time if your websites are not listed in Google. Of course your web pages must be indexed by them in the first place to guarantee any rankings. Note you'll not ...

Have you noticed your website slipping in the Google rankings over the past few months for keywords that previously scored high? Join the club and welcome to The Google Dance. The Google Dance is a phrase that was coined to explain the new search engine algorithms that Google puts into play on...

(Will your website be ready, or will you be playing catch-up six months too late?) November 2003 might go down in history as the month that Google shook a lot of smug webmasters and search engine optimization (SEO) specialists from the apple tree. But more than likely, it was just a precursor...

One of the most frequent questions I get asked about my ebook, Don't Get Banned BY The Search Engines, is whether I amended it to include post-Florida Google. "Florida" is the code name that search engine optimizer wizards gave to a November, 2003, shakeup at Google that left many webmasters cov...

Did you know that over 580 million people worldwide now have access to the Internet? That's a lot of potential customers, yet most webmasters still have trouble even getting a few hundred visitors a month. Do you want to know a few secrets that will explode your Internet business into the str...

Like many other useful toolbars out there so is the Google Toolbar. I consider this toolbar a must have for any serious search engine optimizer and anyone who searches the internet on a regular basis. Here's why… The Google Toolbar has grown significantly in features since inception. It now f...

When tracking how well you’re doing against competitors in Google are you winning, losing or just holding your own? Don’t know? Doesn’t surprise me. Most have no clue if they’re winning the Google rankings battle much less the war. Which is a shame since keeping score is so simple. Here’s a...

You know the scenario. You get an occasional click from Google for a certain keyword. You go to find out why you aren’t getting more clicks, and you find out that you’re ranked in the 30's, 50's, or heaven forbid, the 300's. “Great”, you think, “I finally get ranked for a good keyword and it’s a wor...

Why would you want to earn a few cents or dollars per click from displaying Google AdSense ads on your web site? Can you really make good money from this source of revenue? Well, multiply those clicks for every page on your web site and you will build a monthly residual income with very little ...

Building a successful web site is a process that works best when done in a deliberate, logical step-by-step manner. The first step is to build a top quality web site that is packed with interesting and useful content. Next, you need to submit your site to the major directories and begin a ...

After Google latest update nicknamed "Florida", many webmasters discovered that their traffic plummeted. What happened? More importantly what can you do about it? And what will Google do next? What happened was that Google made an algorithm change on how they rate web pages. Every tim...

Google's recent November changes to its algorithm, now known as the "Florida Update, have left many site owners in a quandary. Many who were enjoying top placements, have lost their spots, and apparently, for no real reason. Now keep in mind, that periodic algorithmic changes are a normal an...

One of the common issues that marketers face when using Google Adwords, is that the use of popups on the target page for their ad is not permitted. Many Adwords advertisers just completely remove popups from their web site, which can not only significantly damage the profitability that results ...

Are you using these three little known ways to find link partners? If not you should be. Since decent link popularity is a must if you want to rank well and get more traffic. Not to mention sporting links from quality sites will not only juice your traffic but can boost your Page Rank (PR) ...

Just before the close of business on Wednesday, Google announced that it will be launching Gmail, its new free e-mail service set to offer 1000 megabytes of free space to its users. This announcement comes after a flurry of changes at Google, all of which are geared to securing their place as the d...

There are a number of ways to improve your clickthrough rates (CTR) for ads on Google Adwords. Here are some tips to help you get started. 1. Target your ads to the right Audience. You do this by selecting keywords and phrases which are relevant to your product or service. Avoid keywords that...

If you ever used Google AdWords to advertise your product or service online, you'd have experienced the sheer power of this online advertising medium. In fact, more and more online marketers, both large organizations and 'one-man' companies alike, use Google AdWords for a variety of purposes,...

UNDERSTANDING THE WWW. I came to the web with an itch to build content, and I needed to understand the technology utilized to build the Internet. Early on, I confronted the question about whether it was necessary to use the www. in my website URL. It really began to be a concern to me when ...

The days of free search engine traffic are over! (And the reign of cheap search engine traffic has begun!) Okay, that may not be quite the case *yet*, but you really do have to work hard (or pay someone to work hard), to even get close to guaranteeing a top 10 position on search engines lik...